Drawer Gift Boxes (Sliding Boxes): Styles, Uses and Ordering Guide

A drawer gift box (also called a sliding box or match box) opens by pulling a tray out of an outer sleeve. That small sliding movement makes opening the box feel like part of the gift. In the UAE, drawer boxes are popular for perfumes, jewellery, chocolates, dates, watches and corporate gifts, because they look premium, close neatly and protect what is inside.
This guide explains how drawer boxes are built, which products they suit, the options you can choose, and what to prepare before you ask for a quote.
Quick summary
- What it is: an inner tray that slides out of an outer sleeve, usually made from rigid board.
- Best for: perfume, jewellery, chocolates, dates, watches, accessories and VIP corporate gifts.
- Main choices: rigid or folding board, pull tab or ribbon, plain or printed sleeve, insert type, and finishing (foil, embossing, texture paper).
- Combinations: a drawer can be combined with a hinged lid on top, so the box has two compartments.
- Before you order: measure your product, decide on the insert, count your quantity and ask for a sample.
How a drawer box is built
A drawer box has two parts:
- The sleeve (outer shell): a tube open at one or both ends. It carries most of the branding, because it is what people see first.
- The drawer (inner tray): a tray that slides in and out of the sleeve. It holds the product, often with an insert to keep it in place.
For gift packaging, both parts are usually made from rigid board (thick greyboard) wrapped in printed or special paper. Rigid construction keeps the walls straight, so the drawer slides smoothly and the box does not crush. Lighter drawer boxes can also be made from folding paperboard for small items and giveaways, but they feel less solid in the hand. If you are not sure which board to use, our guide on rigid vs folding gift boxes explains the difference.

Which products suit a drawer box?
Perfume and oud
A drawer box holds a perfume bottle firmly in a fitted insert and slides open like a small reveal. It works well for single bottles and for sets with a bottle and a small attar or sample. See our black and gold rigid perfume box with sliding drawer as an example, or visit our perfume box page.
Jewellery and watches
Small drawer boxes keep rings, earrings, necklaces and watches safe and organised. A velvet or foam insert stops the piece from moving. A drawer under a hinged lid gives space for the jewellery on top and a certificate or care card below.

Chocolates and dates
Drawer boxes with a divided insert present chocolates and dates in neat rows. They are a common choice for Ramadan, Eid and corporate gifting, because the sleeve can carry seasonal artwork while the tray stays simple. For food, always use food-safe liners or cups inside the insert. More ideas are on our chocolate boxes and dates boxes pages.
Corporate and VIP gifts
For pens, USB drives, cufflinks, keychains and small executive gifts, a drawer box looks professional and is easy to brand with a foil logo on the sleeve. It is also easy to hand over at events, because it stays closed without tape.
Drawer box styles
| Style | How it works | Good for |
|---|---|---|
| Classic sliding drawer | Tray slides out of a sleeve open at one end | Perfume, jewellery, chocolates |
| Double-open sleeve | Sleeve open at both ends; tray can be pushed out either way | Display boxes, sets |
| Drawer with pull tab or ribbon | A ribbon or tab on the tray makes opening easier | Heavier items, premium gifts |
| Hinged lid with drawer | Lid opens on top; a separate drawer pulls out below | Two-part gifts, jewellery with documents |
| Sleeve with window | A cut-out shows the product without opening | Retail display |

Options you can choose
Outside paper and finishing
- Printed paper: full-colour artwork, patterns or seasonal designs.
- Special papers: textured, linen-feel, metallic or soft-touch papers for a luxury look.
- Logo finishing: hot foil (gold, silver, rose gold), embossing (raised) or debossing (pressed in), spot UV.
- Leather-look or velvet wrap: for jewellery and VIP boxes.
Inserts
- Foam (EVA) insert: cut to the exact shape of bottles or devices.
- Card or board insert: simple and recyclable, good for flat items.
- Velvet or satin-covered insert: for jewellery and watches.
- Divided insert: separate sections for chocolates, dates or sets.
Opening details
A small ribbon pull, a thumb cut on the sleeve or a printed tab helps people open the drawer without damaging it. For heavy products, ask for a ribbon pull: it spreads the force and keeps the tray corners from tearing.
Drawer box vs magnetic box vs lid-and-base box
| Drawer box | Magnetic flap box | Lid-and-base box | |
|---|---|---|---|
| Opening | Slide out | Flap opens with a magnet | Lift the lid off |
| Feel | Playful reveal | Book-like, premium | Classic gift box |
| Branding space | Sleeve (all sides) | Front flap and lid | Lid top and sides |
| Best for | Small and medium items, sets | Perfume, cosmetics, corporate gifts | Clothing, hampers, larger gifts |
Read more in our guide to magnetic closure gift boxes.
What to prepare before you ask for a quote
- Product size: length, width and height of the item (or a sample), plus anything that goes with it, such as a card or leaflet.
- Quantity: how many boxes you need now, and whether you will reorder.
- Look: paper colour or texture, logo position and finishing (foil, embossing).
- Insert: foam, card, velvet or divided.
- Artwork: your logo as a vector file (AI, PDF or EPS).
- Delivery date: when you need the boxes in hand, especially before Ramadan, Eid, National Day or the year-end.
Ask for a sample before bulk production. It lets you check the drawer slide, the fit of the insert and the colour of the paper. For current minimum order quantities, production time and prices, please request a quote or message us on WhatsApp.
Frequently asked questions
What is a drawer gift box?
It is a box with an inner tray that slides out of an outer sleeve, like a matchbox. For gifts, both parts are usually made from rigid board wrapped in paper.
Can I print my logo on a drawer box?
Yes. The logo usually goes on the sleeve, using printing, hot foil, embossing or debossing. The inside of the tray can also be printed with a message.
Are drawer boxes good for heavy products?
Rigid drawer boxes are strong enough for most gifts, such as perfume bottles and chocolates. For heavier items, ask for thicker board, a fitted insert and a ribbon pull.
Can a drawer box have two compartments?
Yes. A hinged lid on top with a drawer below gives two separate spaces, for example jewellery on top and a certificate below.
Do you have ready-made drawer boxes?
We have drawer box designs in our shop, for example for chocolates, perfume and gifts. Browse our ready-made gift boxes, or ask us for a custom size.
Conclusion
A drawer gift box is a simple way to make a product feel special. Choose rigid board for a premium feel, a fitted insert for protection and a clean sleeve design for your brand. Share your product size, quantity and artwork with us, and we will suggest the right drawer box for your gift. Request a quote.